Being Bold and Reinventing in Your Career With Linda Goodman
Linda Goodman is the Principal of LG Associates: a marketing, strategic planning, and qualitative research consultancy. She is the pioneer of emotional trigger research and the co-author of Why Customers Really Buy. For more than 20 years, Linda has successfully helped b2b and b2c clients understand emotional triggers and how to capitalize on those triggers to grow their companies. She's also a former C-suite executive who worked in marketing, sales operations, and general management leadership positions for both national and international corporations.
Here’s a glimpse of what you’ll learn:
Linda Goodman shares her background
The career achievements that mean the most to Linda
Factors that contributed to Linda getting executive roles at a young age
Overcoming the challenges of holding executive roles as a young woman
Linda talks about her consultation work and her client’s most common problems
Emotional Trigger Research and how it ties into consultation
Linda’s consulting business and her advice for other women entrepreneurs
In this episode…
Are you looking for new ways to connect with customers amid unprecedented challenges? What can you do to reinvent your career and keep your business on the cutting edge?
Having held various executive roles, Linda Goodman overcame many challenges as a woman and is now a successful entrepreneur. She mastered the skills of provocative questioning and intuitive listening to uncover the motivations behind how and why people make their decisions. She now offers insights that enable entrepreneurs to overcome crises, enter untapped markets, acquire new customers, and strengthen relationships through consultation.
In this episode of Reclaim Your Career, Jess Galica is joined by Linda Goodman, Principal of LG Associates, to discuss how to have a successful career and business. Linda shares her career achievements in executive roles as a woman, challenges she had to overcome, her emotional trigger research, and advice to women entrepreneurs.
Resources mentioned in this episode:
Sponsor for this episode...
This episode is brought to you by Reclaim Your Career.
At Reclaim Your Career, we know that for women, figuring out how to thrive in your career is harder than it’s ever been before. Even the most high-performing women, who do everything “right,” can wake up feeling lost.
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These days we hear from women leaders all the time: it feels impossible to balance work and life. You’re not alone! But, we’re here to tell you that it’s not only possible — it’s within your reach.
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